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Applying as yourself or as your alter ego?

What if we stopped treating job interviews as a test, and started seeing them as an opportunity a chance to truly get to know someone, including the unique sides that don’t always shine through in a standard résumé or polished elevator pitch?

In a world where personal branding is becoming increasingly important, something vital is at risk: authenticity. Candidates quickly learn what’s “expected” in an interview the right answers, the ideal profile, the well-crafted story. But is that really what we’re looking for?

What if we invited applicants to simply be themselves?
Not just the professional version that communicates smoothly and checks all the boxes, but also the creative side, the passion, the individuality.
Or even more boldly: what if we created space for the alter ego the version of someone that feels most powerful, free, or inspired?

Why does this work?

Authenticity builds the foundation for long-term collaboration.
When someone feels safe enough to be themselves, you get a more realistic view of who you’re bringing on board.

It reveals hidden strengths.
Talents like creativity, empathy, or problem-solving don’t always come through in formal answers but they do in open, honest conversations.

The connection becomes more real.
The interview shifts from a formal evaluation to a mutual exploration.
That makes the process more human and more effective.

So what does this mean for companies?

A successful hire goes beyond competencies. It’s about cultural fit, shared vision, and mutual trust.
Companies that only screen for “the perfect profile” often miss out on exactly those candidates who color outside the lines but do make a real difference.

By creating space for the person behind the CV, you’re investing not only in skills, but also in engagement and long-term potential.
The right match doesn’t come from ticking boxes it comes from a genuine conversation.

Job interviews don’t need to be streamlined.
Sometimes, the best connection happens when someone dares to step off-script. And maybe that’s exactly where the beginning of a truly meaningful collaboration lies.